Js Tag

Js Tag Integration Guide

Introduction

A js tag URL is used by a website retrieve banner ads. You can manually assemble a js tag URL or modify an existing URL using the macros below.

Example

https://rtb.ssp.metaxads.com/ads/html?pubid=601423144&adunit=345864&secure=1&w=300&h=250&lang=en&url=https%3A%2F%2Fdomain.com &referer=https%3A%2F%2Fgoogle.com&cb=6901873088

Macros

Parameter

Macro

Path in OpenRTB

CTV/IA

Description

pubid

[PUBLISHER_ID]

ALL

Specifies the seller’s publisher ID. MetaX provides publisher ID

adunit

[ADUNIT]

ALL

The seller’s Ad Unit ID. MetaX provides Ad Unit ID

lang

[LANGUAGE]

device.language

ALL

Content language using ISO 639-1 standard.

w

[WIDTH]

imp.w

ALL

Width of the video player in device independent pixels (DIPS).

h

[HEIGHT]

imp.h

ALL

Height of the video player in device independent pixels (DIPS).

secure

[SECURE]

imp.secure

ALL

Flag to indicate if the impression requires secure HTTPS URL creative assets and markup, where 0 = non-secure, 1 = secure.

url

[URL]

site.page

ALL

URL of the page where the impression will be shown.

referer

[REFERER]

site.ref

ALL

Referrer URL that caused navigation to the current page.

sourceid

[SOURCEID]

ALL

ID of traffic source.

cb

[RANDOM]

ALL

A random integer to avoid browser caching.